Aminath Rausha Haadhee, also known as Aimy, has been appointed as the Cluster Director of Marketing and PR at JOALI BEING and JOALI Maldives. Aimy is a highly experienced Public Relations Manager with over 10 years of experience in the hospitality industry, having worked with various international hotel chains in the Maldives such as Conrad Maldives Rangali Island, Cheval Blanc Randheli Maldives, Gili Lankanfushi Maldives, Lux Resorts & Hotels, and The-Ritz Carlton Maldives.

Before her promotion, Aimy served as the Assistant Director of Marketing and PR at JOALI BEING, where she handled all marketing-related activities. Prior to that, she was the Marketing Communications Manager at The-Ritz Carlton Maldives, overseeing the entire communications and marketing activities of the resort. Aimy has also served as the Public Relations Manager for LUX* North Male’ Atoll Maldives, starting as a Sales and Marketing Executive for the first 3 months before her promotion to Public Relations Manager.

JOALI BEING is a luxury resort that opened in November 2021 and offers guests relaxing experiences and therapeutic learning about their well-being. The resort is located a 40-minute seaplane journey from Velana International Airport and features 68 villas, each with its own butler, and is the first wellbeing nature retreat in the area.