What inspired you to pursue a career in the hospitality industry, and how has your journey led you to the role of Commercial Director at Cora Cora Maldives?
My whole family has worked in the Hospitality Industry, my father spent 41 years at the former Sun Resorts in Mauritius now re-branded as Sun Life. It started at a young age but subconsciously I was building myself to become the Hotelier I am today.
Starting as a Sales Coordinator, I had great mentors who ignited my passion for the industry. I was driven by results and a competitive mind, hence Sales & Marketing was the right direction for me to go. I have had the opportunity to showcase what I could bring to the table due to the leaders I have been working with, and this has opened doors to better opportunities which has led me to work in Mauritius, Thailand, UK, and Maldives.
I have had the opportunity to do pre-openings of Resorts in both Mauritius & Maldives, which led me to learn more about the whole mechanism of how to do market research, pricing analysis, resort positioning, branding, PR / Media collaboration, and E-commerce. After six resorts pre-opening in the Indian Ocean and having opened Cora Cora Maldives successfully, the Executive Management decided to hand me the role of Commercial Director and lead the team with all the exciting projects we are working on and most importantly assisting the team to keep Cora Cora Maldives under the spotlight.
Can you describe the unique selling points that set Cora Cora Maldives apart from other luxury resorts in the Maldives?
- The Premium All-Inclusive – Gourmet Meal Plan®: It fully gives the Freedom to all our guests to indulge in our culinary offerings without any restrictions.
- Dutch Onion®, our unique museum is one of a kind in a Resort environment, where our guests can take a guided tour and learn about the culture but most interestingly the artifacts found on the island and neighboring islands.
- Creative Activity Lessons – painting class, where you can choose a canvas and recreate your favorite painting to take home. Different scents & spices can be explored at the candlelight-making workshops at MOKSHA Spa & Wellbeing Centre®. My Coffee® (Café / Bar) explores exquisite flavor profiles from dark-roast espresso, a medium-roast latte, to a light roast filter.
How do you approach the challenge of balancing sustainability initiatives with the demands of a luxury hospitality market?
Today's trend, sustainability, is a subject that echoes daily in our approach to every new project we undertake. At Cora Cora Maldives, we prioritize sustainability, ensuring it is taken into consideration at every step. We are dedicated to ensuring all our Freedom Fighters understand the importance of sustainability, which is why regular training sessions are held. As a Green Globe Certified Resort since our opening, we have established a solid foundation, enabling us to effectively balance sustainability with our offerings to our guests.
We take pride in being a zero-plastic resort, utilizing coffee bean residue in our spa for further treatments, implementing a food waste management program, and employing 100% LED lighting across the resort. Additionally, we prioritize education and engagement with local communities about sustainability, recognizing its importance beyond our resort's boundaries.
With the growing importance of digital marketing and online presence, how do you ensure that Cora Cora Maldives maintains a strong digital footprint and engages effectively with potential guests across various online platforms?
To keep the spotlight on Cora Cora Maldives, we have to be proactive in our approach and have a clear understanding of the demand and what the end consumers are looking for since there are so many options out there today.
Online presence is vital and will work only when the right content is shared, which will give us the edge over our competitors.
Finally, in your industry reputation as the Commercial Director of Cora Cora Maldives, once we set that aside, how would you define your identity?
I thoroughly enjoy cooking and hosting friends at home for BBQ gatherings. Also, traveling as much as I can and hiking mountains (when time permits). Nonetheless, in 2018, I successfully summited Mount Kilimanjaro.
Since 2023, I have pursued a new interest and obtained certification as a PADI Open Water diver. This newfound hobby has quickly become a source of joy and excitement in my life.
Bonus question: If you were to create a "Cora Cora Maldives" signature cocktail, what would be the key ingredients and what would you name it?
Rose water, honey, white rum, a sprinkle of cinnamon, and decorate it with a Frangipani flower.
I will call it Coramazing!